Koo founder shares ambitious plans about the application
Koo wants to be the largest opinion platform in the world, said its founder. Aprameya Radhakrishna, the co-founder and CEO of Koo stressed that they want to prioritize those who do not speak English and make them their prime audience.
The co-founder also hoped that his version or type of micro blogging aims to reach the masses in ways that none of the social media platforms have managed to reach.
Koo is an application built for the Indian audience as an alternative to Twitter. It was launched in 2020 and is now available in 10 languages across the country with over 20 million downloads so far.
As per Radhakrishnan, nearly 40 percent of the users of the Koo application are active every month on the platform. Last year, the app also managed to make an international launch with establishing itself in Nigeria as well.
The feature which Koo takes pride in itself is the one which allows its users to push their posts in all the languages that are available on the platform. The app observes self translation of the original post which increases the reach of the post. “I think that is the real power of Koo.” The founder goes on to say that for a country like India, where English is not the most spoken or common language, it becomes necessary to disseminate one’s ideas in the languages which are most captured by the Indian audience. Hence Koo enables people to bridge the gap.