BJP MP demands the regulatory body to ensure Google and Facebook shares ad revenue with traditional media

The Bharatiya Janata Party (BJP) MP, Sushil Modi recently demanded to set up an independent regulatory body for big tech giants like Facebook and Google. He said big tech giants must pay adequate advertisement revenue for using media content.

 He further said a regulatory body can ensure that tech giants share advertising revenue with traditional media houses in India. He put forward his demand in the Rajya Sabha meeting during the Zero Hour. He also raised the issue of content moderation activities to check hate speeches and fake news on social media platforms. He raised the issue twice in Parliament.

Sushil Modi on Google and Facebook

In the Rajya Sabha meeting, Sushil Modi also said that Google and Facebook together take away around 75 percent of the total digital advertising market in India. He said that these big tech companies are getting rich at the expense of the traditional media houses of India.

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He argued that nations like France, Germany, and Australia have laws for tech giants. Facebook shares its advertisement revenue with media platforms in Australia. He questioned why can’t big giants do the same thing with media platforms in India.

Sushil Modi on fake news on the internet

Recently, in an interview with Mirror Now, Sushil Modi also said that the Indian media should put pressure on the Government to set up an independent body. He further said that if big tech giants do not share advertising revenue with media houses then it will be difficult for print and electronic media to survive in the long run. He also talked about Facebook. He said that Facebook does not flag misinformation and hates speech. He claimed that only 13% of Facebook revenue is used for content moderation. He also said that tech giants should be held responsible for their content.