Gold Rate Today – 14k, 18k, 24 k in India
If there’s one thing that never loses its sparkle in India, it’s gold. Weddings, Diwali, savings plans, there’s hardly a chapter in an Indian household that doesn’t involve it. And just like the weather, everyone likes to check what gold’s doing today before stepping out to the jeweller, often browsing the India Observers news website or other India current news sources for the latest updates.
As of this morning, 23 October 2025, the yellow metal is holding firm across Indian cities. Here’s where the prices roughly stand right now:
| Purity | Price per gram (approx.) |
| 24 K (pure) | ₹12,500 – ₹12,600 |
| 18 K | ₹9,300 – ₹9,500 |
| 14 K | ₹6,700 – ₹7,500 |
(Prices sourced from GoodReturns, India Today, and LiveMint)
Rates differ from city to city because of local taxes and making charges, so don’t be surprised if your neighbourhood jeweller quotes a slightly different figure.
What Do These Karats Really Mean?
A lot of buyers still confuse “carat” and “karat.” The former measures gemstone weight; the latter tells you gold purity. A simple rule of thumb: the higher the karat, the purer (and softer) the gold.
24K gold is almost 99.9% pure. It’s what you’ll find in coins or bars meant for investment. It glows with that unmistakable deep yellow shine, but it bends easily, which makes it tricky for jewelry that’s worn every day.
18K gold brings a good balance. Three-quarters gold, one-quarter alloy metals like copper or silver. You get strength and lustre together. This is the favourite for engagement rings and statement pieces.
Then there’s 14K, the budget-friendly and hardy sibling. Around 58% gold and the rest a metal mix, it’s durable, subtle in colour, and ideal for lightweight ornaments or fashion accessories.
Choosing What’s Right for You
It depends on what you’re after. If you see gold as an investment, go for 24K. If it’s about wearability, 18K is a smarter choice , good purity, fewer scratches, less stress. And if you’re buying a daily-wear chain or a design piece where price matters, 14K makes perfect sense.
As of today, India’s gold story stays strong. 24K is hovering around ₹12,500 a gram, 18K near ₹9,400, and 14K close to ₹7,000. Gold is still that one thing Indians buy with both heart and logic , and maybe that’s why it never truly goes out of style.
