Affordable Indian Beauty Brands to Try in 2025: Glow on a Budget

Think good skincare and makeup need to cost a fortune? Not true. Indian beauty brands have seriously levelled up—blending good-for-you ingredients, gentle formulas, and prices that won’t make your wallet cry. As 2025 kicks off, here are some affordable Indian beauty brands worth clearing space for on your shelf. If you love exploring Homegrown Lipstick Brands In India For Women, you’ll definitely find these Indian beauty labels just as impressive and budget-friendly.
1. Mamaearth
If you like your skincare clean and simple, Mamaearth delivers. Their products skip the harsh stuff and lean into old-school Indian ingredients—turmeric, sandalwood, that sort of thing—mixed with new-age skincare science. The Ubtan Facial Kit and Vitamin C range stand out. And the best part? Most picks sit under ₹500.
2. Dot & Key
Dot & Key brings a refreshing vibe to skincare—think light textures and playful packaging. Their Vitamin C Serum and Hyaluronic Hydration Gel get a lot of love. Even with the Instagram-ready look, the prices stay reasonable. If you want real results without dropping a lot of cash, this is your brand.
3. Lakmé
Lakmé is a classic. It’s been around for ages, and it’s still holding down the fort for budget-friendly makeup. The 9to5 Primer + Matte Lipstick and CC Cream are go-tos for everyday wear. With the deals you’ll find online, updating your look doesn’t have to be a splurge.
4. Swiss Beauty
If you’re just starting out with makeup, Swiss Beauty is basically a rite of passage. Their Real Make-Up Base Primer and budget highlighters deliver way more than you’d expect for the price. No wonder it’s a hit with college students and makeup newbies.
5. MARS Cosmetics
MARS Cosmetics knows how to catch your eye with creative packaging and all-in-one makeup kits. Their City Paradise Complete Makeup Kit—yes, under ₹500—packs everything you need for a full glam moment. Great for parties, travel, or even as a gift.
6. Good Vibes
Only on Purplle, Good Vibes keeps things simple: natural ingredients, wallet-friendly prices, and formulas that actually work. The Ubtan Insta Glow Night Cream and Rosehip Serum top the charts. If you want visible results with a gentle, herbal feel, this one’s for you.
7. Blue Heaven
Blue Heaven has been around forever, but it’s totally revamped itself for a new generation. The Festive Makeup Kit and Hyperstay Lipsticks are both easy on your budget and reliable. With shades that actually suit Indian skin tones, it’s a smart pick for beginners.
8. PLIX
PLIX is the new kid on the block, bringing wellness-inspired skincare to the table. Their Guava Glow Regime Mini Pack is perfect for travel—or if you just want to test-drive luxury without paying luxury prices.
Final Glow-Up Tip
Affordable doesn’t mean basic in 2025. These Indian brands prove you can get glowing skin and polished makeup without overspending. Whether you want a simple routine or a full-on glam look, there’s a budget pick here with your name on it—proudly made in India.


