The Women’s Premier League final match drew over 10 million new viewers, signaling the growing popularity of women’s sports in India, says JioCinema.
As per a recent report by JioCinema, the final match of the Women’s Premier League (WPL) attracted over 10 million new viewers, reflecting the growing popularity of women’s sports in India.
The report states that the final match, which was held in Jaipur, Rajasthan, was watched by more than 25 million viewers, making it one of the most-watched women’s sporting events in India.
JioCinema, a digital platform that offers a range of movies and TV shows, had acquired the digital rights to broadcast the WPL matches, including the final.
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The report claims that JioCinema’s partnership with the WPL was successful in attracting a diverse audience, including women and children, who were able to watch the matches from the comfort of their homes.
The WPL is a domestic women’s cricket league in India that features six teams representing different regions of the country.
The league was launched in 2019 with the aim of providing a platform for women cricketers to showcase their talent and promote women’s cricket in the country.
The success of the WPL final has been attributed to the quality of cricket on display and the performances of the players, who have been working hard to improve their skills and compete at the highest level.
The WPL has also been praised for its efforts to promote gender equality and empower women in sports.
The report by JioCinema is a positive development for women’s sports in India, which has traditionally been dominated by men’s sports.
The growing popularity of women’s sports is a sign that Indian society is becoming more inclusive and progressive, and that women are being given equal opportunities to excel in sports.
In conclusion, the success of the WPL final is a significant milestone for women’s sports in India, and it is hoped that it will inspire more girls and women to take up sports and pursue their dreams.
The WPL and its partners, including JioCinema, deserve credit for their efforts to promote women’s cricket and empower women in sports, and they should continue to work towards making women’s sports a mainstream phenomenon in India.
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